Newsletters
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Feb 2009 - Newsletter #1 - When do you use e-mail?
Ninety percent of the workforce sends emails that don’t have to be sent. We‘re late for a meeting so we blackberry a quick ‘heads up!” Rather than walk over to the next cubicle to talk, we send not one, but hundreds of emails during the day. We could easily pick up the phone to call the boss, but we’re told, repeatedly, “Put everything in writing!” So, we do.
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Feb 2009 - Newsletter #2 - Focus on Email – The Big Ten Rules
Here are ten tips for writing more effective emails:
1. Purpose: Ask before writing: Why am I writing this? What do I want the reader to do?
2. Audience: Identify the reader ahead of time. Consider these questions:
Who exactly is my reader? Decision maker? Influencer? Implementer?
What does the reader know about the subject?
Will the reaction be receptive? Indifferent? Resistant?
What’s in it for the reader? Why should the reader read this or agree with it?
How will the reader use this document?
Should anyone else receive this?
What cultural issues could affect the communication? Ethics? Corporate/ Language? Social?
If this email were read by the entire staff, what would they think?
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